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The Localist: Think Independent, Buy Local and Take Back the American Dream

This is the book I wrote! Buy it in paperback or as an ebook; it’s available for order wherever books are sold. The Localist: Think Independent, Buy Local, and Reclaim the American Dream is the story of one girl’s journey from buy-local blogger to woman entrepreneur and indie-shop advocate. When […]

A Few of My Favorite (Local) Things

It’s Thanksgiving week, and that means the holiday season is really kicking into gear. A lot of people hate that, but I love it — I’m kind of a sucker for holiday traditions, twinkly lights and anything peppermint. But even I know some holiday traditions aren’t so great — like […]

Self-Publishing: It’s a Rollercoaster

Here’s the best metaphor I can think of for what it’s like to publish a book: It’s like trying to do a craft project on a rollercoaster — you’re scared, the wind’s in your face, the adrenaline is flowing, and at some point you change from being a perfectionist to […]

Pop the Champagne! We Have a Release Date!

After a (very) long and stressful day dealing with print bleeds, last-minute edits and color matching yesterday, I’m happy to announce that The Localist book is at the printer — and is scheduled for November 29 release! November 29 is Small Business Saturday, and that’s why we picked that day […]

Social Media for a Client

It’s easy to say numbers don’t matter — but how do you communicate that to a client? Up front, find out what your client is really looking for. Is it more likes? Then definitely use the tools and methods that will get you there. But if your client is really […]