Michael Kierspe of Infomedia joins Carrie to dive into the world of digital marketing. We may have a love-hate relationship with digital marketing, but it’s a necessary evil. Approaching it with authenticity in your business is a gamechanger, and Michael breaks down how to do that, the dos and don’ts of getting started, and how to work with the algorithms. We also get into how to best manage your digital assets, what to expect if you want to work with an agency, and give actionable tips to improve your social presence.
Mentioned in this episode:
Church Street Coffee and Books
Michael Stuckey on the Localist Podcast