Short Timelines, Big Results: Optimizing for 2021 with “The 12 Week Year”

This week, Carrie is diving into the first business-related book that has really resonated with her in a while, The 12 Week Year. If you’ve been struggling with motivation, burnout, or feeling aimless, this may be the book for you, too! Carrie breaks down the premise and benefits of a 12 Week Year and shares a few takeaways that are applicable to everyone. If you’re intrigued by a 12 week year, we have good news! Carrie is hosting a Mastermind group and shares all the fun details. Full show notes at

Mentioned in this episode: 

Learn more about the 12 Week Year Mastermind

Buy an invitation to the 12 Week Year Mastermind

Apply for a scholarship to the mastermind


Buy The 12 Week Year book (audiobook) referral link


Connor Knapp of Piper & Leaf on The Localist Podcast 

The 12 Week Year

A Beautiful Mess Podcast 


Javacia Harris Bowser of See Jane Write on The Localist Podcast

@ThinkLocalist on Instagram

@CRollwagen on Instagram

The 12 Week Year website

Buy Carrie a Coffee 

About Carrie

Carrie Rollwagen is host of the Localist podcast and cofounder of Church Street Coffee & Books. Currently, she works as Vice President of Strategic Planning at Infomedia, a web development company in Birmingham, Alabama. Find the Localist at @thinklocalist on Instagram and follow Carrie at @crollwagen.

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