Surviving the Regulations Rollercoaster with Magic City Organics

This week we’re talking with Jenni Otwell, owner of Magic City Organics, a curated market of select CBD products in Birmingham, AL. There are a lot of misunderstandings surrounding the world of CBD and hemp-derived products, but Jenni breaks down how they handle that and educate their customers on the benefits of using their wide variety of products. Jenni describes the hurdles they’ve had to overcome ranging from the ever-changing FDA regulations on marketing to being kicked off their Shopify platform. Jenni then shares the value in networking and why she so often promotes other small businesses.

Mentioned in this episode: 

Vinegar Projects 



Mammoth Murals 



Church Street Coffee and Books 

Jonathan Benton Bookseller 

Ross Bridge


Gaia Florals

@MagicCityOrganics on Instagram 

701 37th Street South, Suite 9

Birmingham, AL 

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