Meet the Localist


Podcast Zero

Carrie Rollwagen (@crollwagen) is a writer and entrepreneur with a penchant for frequenting — and founding — small businesses. Carrie co-founded a successful coffee shop and bookstore, worked for years as a freelancer for publications like Southern Living, teaches classes on writing and marketing for small businesses, and is currently a VP at a mid-size web development company in Birmingham, Alabama. She spent a year buying only from locally owned stores and blogging about the experience; she turned that experience into a book, The Localist, published in 2014. The Localist podcast isn’t just the next chapter in her exploration of local business; it’s also a how-to manual for anyone who wants to work for themselves.

The Localist podcast is produced and hosted by Carrie Rollwagen. Michelle Phillips is our showrunner. Brad Davis is our sound engineer, and our theme music is by Tyler Ambrosius.