Foxhound Bee Company: Leveraging Ecommerce to Build a Business


Honey Bees Cooking Light Adam Hickman Beekeeper Stewart Perry Construction

In this episode of The Localist, host Carrie Rollwagen interviews Adam Hickman, founder of Foxhound Bee Company. Hickman discusses his journey from starting a small side hustle in his garage to building a flourishing e-commerce and retail operation. He emphasizes the significance of education in beekeeping for drawing in new customers and discusses the intricacies of managing beekeeping equipment and supplies. Highlighting his shift from selling honey to focusing on scalable products, Hickman outlines the evolution of his business model to meet market needs efficiently.

Expanding on his approach to business growth, Hickman recounts his cautious and calculated expansion strategies, underscoring the importance of building strong advisory relationships and avoiding debt to maintain steady progress. He also touches on his experiences with ecommerce platforms, product development and maintaining high-quality content for SEO success. As he looks to the future, Hickman reveals plans for a new larger location, encompassing a retail store, warehouse and outdoor education center to further broaden his business’s reach and community engagement.

Mentioned in this episode:

Foxhound Website: https://www.foxhoundbeecompany.com/

Foxhound Instagram: https://www.instagram.com/foxhoundbeeco

Hardware Park: https://www.hardwarepark.org/

Innovation Depot: https://innovationdepot.org/

Foxhound Bee Company Amazon store: https://www.amazon.com/stores/FoxhoundBeeCompany-BeekeeperSuppliesandEquipmentfromBirminghamAlabama/FoxhoundBeeCompany-BeekeeperSuppliesandEquipmentfromBirminghamAlabama/page/60FDD616-DA6F-4D81-B669-6C63C869725A

CAD: https://en.wikipedia.org/wiki/Computer-aided_design#:~:text=Computer%2Daided%20design%20(CAD),or%20optimization%20of%20a%20design.

Luca: https://www.lucahq.com/

People’s Bank of Alabama: https://peoplesbankal.com/

Ecom Crew: https://www.ecomcrew.com/

Sting Stopper: https://stingstopper.buzz/

Buzzbag: https://buzzbag.buzz/

About Carrie

Carrie Rollwagen is host of the Localist podcast and cofounder of Church Street Coffee & Books. Currently, she works as Vice President of Strategic Planning at Infomedia, a web development company in Birmingham, Alabama. Find the Localist at @thinklocalist on Instagram and follow Carrie at @crollwagen.

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