In this episode of The Localist, host Carrie Rollwagen shares her personal experience hiring a business consultant and how just a few hours with the right advisors helped her rediscover direction and purpose in her work. She shares what she learned from two different meetings — one focused on brand strategy with consultant Emily Wells, and another on website optimization with Pam Sanderson of Infomedia. These sessions helped her see that she was closer to her goals than she realized and gave her permission to shift focus without completely reinventing her brand.
Carrie also offers practical advice for making the most of consulting sessions, including how to prep effectively, choose someone who understands your business and implement what you learn through ongoing check-ins. Whether you’re running a small business, building a personal brand or simply feeling stuck, this episode is packed with insights on how a small investment in expert advice can lead to big changes in clarity, confidence and momentum.
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