Episode Category: The Localist

This week, we’re taking you behind the scenes and introducing our team members! Alana, outreach manager, is the newest addition with…

Emily Wells, brand identity designer and consultant, joins the podcast this week to dive into intentional branding. Emily knows through years…

Caitlin Hastings, owner of Botanica Houseplant Shop, is on the podcast this week to dive into the business of houseplants! During the pandemic, the houseplant business boomed for Caitlin, leading her to open two additional locations. Caitlin and Carrie get into how Botanica started as a pop up and consulting business, what her goals were with opening a store, and how that has evolved over the years. Caitlin also describes her social media strategy, her genius method for hiring, and how she networks to promote the business. Full show notes at Localist Podcast.com. 

Carrie is back this week with a solo episode diving into business books! And don’t let that scare you if you’re…

Soapy Jones, founder of Left Hand Soap Company, is on the Localist this week to dive into the world of natural,…

Matt Seward and Tim Frazier join the podcast this week to give us the punk rock details behind the creation of…

This week we’re joined by Steph Whitaker, owner and creator of Engaged Wedding Library. Steph knew from personal experience how overwhelming…

If you go into business for yourself, you probably know it will impact your relationships in some way, but you may not know exactly what to anticipate. Carrie breaks down what you might expect from friends, family, random people you meet at a party, and everyone in between. As a former small business owner, Carrie shares advice and lessons she learned, like how to handle friends and family who don’t “get it,” how to deal with inevitable change in some of your relationships, and why not to hire your friends. Full show notes at LocalistPodcast.com. 

Jessica Hinton of Empress Stationery is back on the Localist podcast with a mini episode! Jessica was in the wedding industry for a decade before getting married and ultimately bringing her husband on board to work with Empress. We talk about the huge life shift she experienced in the early days of Empress, and how being single impacted her work. Working with a spouse is not for everyone, but Jessica breaks down how bringing her husband into her business has helped her — and her business — thrive.

Jessica Hinton, creative director & founder of Empress Stationery, is on the podcast this week to dive into growing her business, social media strategy, time management, and more. Empress started out as a side hustle, but quickly became her passion. Jessica dives into how Empress became her main hustle, how her focus has evolved over the years, and how she navigated the early days of Instagram. Jessica and a fellow entrepreneur developed a hugely successful internship handbook, and she details her strategy with interns now and how that has changed over the years. Full show notes at LocalistPodcast.com.