How to Name Your Business (and Products!)

This week, Carrie recounts her experience as a copywriter for Southern Progress, Church Street Coffee & Books and several small businesses. She shares how to brainstorm names, where to get inspiration, how to navigate legal issues and how to find out if other people are already using the name you want.

Sign up for our mailing list to get the Localist Guide to Coffee Shops in Birmingham.

Church Street Coffee & Books Episode

Hoam Candle Episode (mentions naming)

Mason Music Episode (mentions StoryBrand)

Tripp Watson Episode (mentions trademarks)

Something & Else

Namecheap (to check on website name availability)

Morgan Johnston Episode

Piper & Leaf Episode

TESS (Trademark Electronic Search System)

Other tools for product naming:

Business Name Generator

Random Word Generator

About Carrie

Carrie Rollwagen is host of the Localist podcast and cofounder of Church Street Coffee & Books. Currently, she works as Vice President of Strategic Planning at Infomedia, a web development company in Birmingham, Alabama. Find the Localist at @thinklocalist on Instagram and follow Carrie at @crollwagen.

Email with a purpose Let's Keep in Touch

Good news (and practical tips) for small businesses — we're not into being pushy or spammy.