The Localist Podcast

A Podcast for Local Businesses (and the People Who Love Them)

Wherever you are on your entrepreneurial journey — whether your business is already thriving, you’re getting excited about your first big idea, or you’re interested in learning more about local business — you’ll find your community on the Localist podcast with Carrie Rollwagen.

The Localist

Browse Episodes

Housing Cost Crisis: When Staff Can’t Afford to Live Where They Work

This week we’re bringing you an episode from Telluride, CO! Carrie talks with Megan Ossolo, owner of The Butcher & The Baker in Telluride, about tourism, housing issues, and staffing. Housing issues have ramped up everywhere in the past few years, and Telluride is no exception. However, Telluride is struggling to find a balance between…

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What the Enneagram Can Do For Your Business

The enneagram has been around for a long time, but you’ve probably noticed it’s blown up in popularity the past few years. You’ve undoubtedly seen a few memes, and may feel clueless if you haven’t dipped your toe in yet! Fear not, we’ve brought on Enneagram coach Jorja White to break down what the Enneagram…

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The Essential Part of Goal Setting that Most People Skip

We’re wrapping up our goal setting series with a celebration! Why? Because that’s a critical part of the goal setting process! We know it can feel silly and frivolous to celebrate your own accomplishments, but we’re breaking down why you should do exactly that. Carrie details her tried and true methods for reviewing goals and…

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Learn to Focus and Deal with Disruptions

In the fourth episode of our goal setting series, we’re diving into how to handle the inevitable interruptions that come up and derail us from our goals. Carrie starts off with how to find your focus groove in the first place, and how to identify if and when you’ll allow interruptions. Believe it or not,…

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Feeling Like You’ve Already Failed Is Normal

We’re back with the third episode of our goal setting series and this time we’re tackling the near-inevitable hopelessness that we all feel when our goals seem a little too far out of reach. This “valley of despair” is totally normal (there are even studies about it!) and we’re sharing our best tips for how…

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How Do I Actually Set a SMART Goal?

We’re back with the second episode of our goals series and this week we’re talking about SMART goals! We’ve all undoubtedly read at least one poorly written blog post going on about SMART goals, but Carrie takes it a step further and gives real life examples of how to set goals that are actually smart…

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About the Localist Podcast

@crollwagen on Instagram

A conversation with local makers and independent entrepreneurs.

Author and local business advocate Carrie Rollwagen invites mom-and-pops, freelancers, side hustlers, and start-up founders to talk about the ins and outs of how they got their start, the pros and cons of owning your own business, how they handle the hard stuff, and yes, even the mistakes they’ve made along the way. Carrie and her guests get into the nitty-gritty details: staffing, funding, hiring, and inspiring — and everything in between.

First-hand accounts of running a business

As a former small business owner, Carrie knows the struggles and triumphs of owning a business first-hand, and that experience helps her ask questions that are often ignored — questions about failure as well as success, and details about exactly how entrepreneurs face challenges, grow their businesses and work with their staffs.

The Localist Team

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Carrie Rollwagen
Host

Carrie produces and hosts the podcast. She’s author of the Localist book, co-founder of Church Street Coffee & Books and VP of Infomedia.

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Taylor Davis
Show Runner

Taylor keeps the podcast running and makes sure the rest of us stay on track. She’s also a videographer, photographer and marketing specialist.

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Jen Tucker
Outreach Manager

Jen handles booking for the podcast and makes sure guests are prepped and welcomed when they visit our studio.

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Alana Harmond
Promotions Manager

Alana manages our YouTube channel and handles show notes, as well as helping concept our promotions strategies.

The Localist Reviews

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A Gem! I just discovered this podcast and let me tell you, I’m glad I did! The conversations are natural and easy going but you can also tell that Carrie has put a lot of thought and care in her questions. And I love that she’s also in Alabama!

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A Must-Listen for Those Who Love Local! So excited to listen to Carrie’s new podcast! Whether you’re a small business owner, freelancer or just looking to get inspired — Carrie offers a wealth of information from the many skills she’s picked up throughout her diverse careers. I can’t wait to hear who she brings on The Localist!

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Great Podcast! I just happened upon this podcast and It is really good. It gives really great tips and I especially liked the newest podcast about maintaining company culture in the current work from home environment.

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Carrie has an obvious talent for storytelling and making an interview more of an engaging conversation. I’ve been a listener as well as a podcast guest and I’m in awe of Carrie’s ability to connect her guests’ experiences with something helpful and relevant to a wide range of listeners, whether or not they are local to Birmingham, Alabama. I also strongly suggest her book if you are into localism!

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Lovely listen — I loved the “In Search Of The Perfect Storefront.” I found it entertaining, yet super informative. I even took notes, who am I?

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