Browse Episodes
New Year Goals that Actually Work
The Localist Podcast is back with a brand new series to kick off 2022! The new year is a perfect time to both reflect and set new goals, and that’s exactly what Carrie is diving into today. She breaks down what this series is (and Isn’t), her best tips for setting yourself up for success,…
Shop Local-ish for the Holidays: The No-Stress, Budget-Friendly Way to Support Small Shops This Christmas
The holiday shopping season is quickly approaching (let’s be honest, it’s already here!), so we put together a guide for shopping local-ish this year! We know it’s not realistic to shop from locally owned businesses for every person on your list, so Carrie breaks down her best strategies for making a list, making (and staying…
When It Comes to Websites, Planning Is Half the Battle
We’re wrapping up our website series this week with Janna Stevens, small business owner and Head of Project Strategy at Infomedia! Janna worked on Carrie’s website redesign, but she’s also working on her own website! We learn more about Janna’s business, The Skating Yogi, and her experience with the branding and website process. Janna and…
Why Logo and Branding Are Worth the Investment
We’re continuing our website/brand design series with Sam Humphries, Art Director, and Caleb Chancey, Creative Director, from Infomedia. Sam and Caleb both worked on redesigning Carrie’s website (launching soon!), and break down that process from start to finish. We get into what ideas Carrie started out with, what Sam and Caleb considered, and why branding…
Everything You Need to Know to Plan Your Website Relaunch
Leslie Johnson, Project Management Lead at Infomedia, is on the podcast this week to kick off our website series: For the next few episodes we’ll be talking to experts about best practices for setting up or launching a website and everything involved in that process! Leslie has a decade of experience in managing website projects…
Should Nonprofits Follow the For-Profit Model? With Elisa Munoz
Elisa Munoz, Executive Director of New Orleans Food Policy Action Council, is on the podcast this week to dive into the world of nonprofits! Elisa has been working in the nonprofit space for over a decade and breaks down the difference in nonprofit organizations versus for profit businesses, including misconceptions, funding, and the nonprofit industrial…
About the Localist Podcast
@crollwagen on InstagramA conversation with local makers and independent entrepreneurs.
Author and local business advocate Carrie Rollwagen invites mom-and-pops, freelancers, side hustlers, and start-up founders to talk about the ins and outs of how they got their start, the pros and cons of owning your own business, how they handle the hard stuff, and yes, even the mistakes they’ve made along the way. Carrie and her guests get into the nitty-gritty details: staffing, funding, hiring, and inspiring — and everything in between.
First-hand accounts of running a business
As a former small business owner, Carrie knows the struggles and triumphs of owning a business first-hand, and that experience helps her ask questions that are often ignored — questions about failure as well as success, and details about exactly how entrepreneurs face challenges, grow their businesses and work with their staffs.
The Localist Team
Carrie Rollwagen
Host
Carrie produces and hosts the podcast. She’s author of the Localist book, co-founder of Church Street Coffee & Books and VP of Infomedia.
Taylor Davis
Show Runner
Taylor keeps the podcast running and makes sure the rest of us stay on track. She’s also a videographer, photographer and marketing specialist.
Jen Tucker
Outreach Manager
Jen handles booking for the podcast and makes sure guests are prepped and welcomed when they visit our studio.
Alana Harmond
Promotions Manager
Alana manages our YouTube channel and handles show notes, as well as helping concept our promotions strategies.





