Browse Episodes
Feeling Like You’ve Already Failed Is Normal
We’re back with the third episode of our goal setting series and this time we’re tackling the near-inevitable hopelessness that we all feel when our goals seem a little too far out of reach. This “valley of despair” is totally normal (there are even studies about it!) and we’re sharing our best tips for how…
How Do I Actually Set a SMART Goal?
We’re back with the second episode of our goals series and this week we’re talking about SMART goals! We’ve all undoubtedly read at least one poorly written blog post going on about SMART goals, but Carrie takes it a step further and gives real life examples of how to set goals that are actually smart…
New Year Goals that Actually Work
The Localist Podcast is back with a brand new series to kick off 2022! The new year is a perfect time to both reflect and set new goals, and that’s exactly what Carrie is diving into today. She breaks down what this series is (and Isn’t), her best tips for setting yourself up for success,…
Shop Local-ish for the Holidays: The No-Stress, Budget-Friendly Way to Support Small Shops This Christmas
The holiday shopping season is quickly approaching (let’s be honest, it’s already here!), so we put together a guide for shopping local-ish this year! We know it’s not realistic to shop from locally owned businesses for every person on your list, so Carrie breaks down her best strategies for making a list, making (and staying…
When It Comes to Websites, Planning Is Half the Battle
We’re wrapping up our website series this week with Janna Stevens, small business owner and Head of Project Strategy at Infomedia! Janna worked on Carrie’s website redesign, but she’s also working on her own website! We learn more about Janna’s business, The Skating Yogi, and her experience with the branding and website process. Janna and…
Why Logo and Branding Are Worth the Investment
We’re continuing our website/brand design series with Sam Humphries, Art Director, and Caleb Chancey, Creative Director, from Infomedia. Sam and Caleb both worked on redesigning Carrie’s website (launching soon!), and break down that process from start to finish. We get into what ideas Carrie started out with, what Sam and Caleb considered, and why branding…
About the Localist Podcast
@crollwagen on InstagramA conversation with local makers and independent entrepreneurs.
Author and local business advocate Carrie Rollwagen invites mom-and-pops, freelancers, side hustlers, and start-up founders to talk about the ins and outs of how they got their start, the pros and cons of owning your own business, how they handle the hard stuff, and yes, even the mistakes they’ve made along the way. Carrie and her guests get into the nitty-gritty details: staffing, funding, hiring, and inspiring — and everything in between.
First-hand accounts of running a business
As a former small business owner, Carrie knows the struggles and triumphs of owning a business first-hand, and that experience helps her ask questions that are often ignored — questions about failure as well as success, and details about exactly how entrepreneurs face challenges, grow their businesses and work with their staffs.
The Localist Team
Carrie Rollwagen
Host
Carrie produces and hosts the podcast. She’s author of the Localist book, co-founder of Church Street Coffee & Books and VP of Infomedia.
Taylor Davis
Show Runner
Taylor keeps the podcast running and makes sure the rest of us stay on track. She’s also a videographer, photographer and marketing specialist.
Jen Tucker
Outreach Manager
Jen handles booking for the podcast and makes sure guests are prepped and welcomed when they visit our studio.
Alana Harmond
Promotions Manager
Alana manages our YouTube channel and handles show notes, as well as helping concept our promotions strategies.
The Localist Reviews
A Gem! I just discovered this podcast and let me tell you, I’m glad I did! The conversations are natural and easy going but you can also tell that Carrie has put a lot of thought and care in her questions. And I love that she’s also in Alabama!
A Must-Listen for Those Who Love Local! So excited to listen to Carrie’s new podcast! Whether you’re a small business owner, freelancer or just looking to get inspired — Carrie offers a wealth of information from the many skills she’s picked up throughout her diverse careers. I can’t wait to hear who she brings on The Localist!
Great Podcast! I just happened upon this podcast and It is really good. It gives really great tips and I especially liked the newest podcast about maintaining company culture in the current work from home environment.
Carrie has an obvious talent for storytelling and making an interview more of an engaging conversation. I’ve been a listener as well as a podcast guest and I’m in awe of Carrie’s ability to connect her guests’ experiences with something helpful and relevant to a wide range of listeners, whether or not they are local to Birmingham, Alabama. I also strongly suggest her book if you are into localism!
Lovely listen — I loved the “In Search Of The Perfect Storefront.” I found it entertaining, yet super informative. I even took notes, who am I?