This week on The Localist, Carrie is tackling the tough topic of reinvention. Every business owner is familiar with the excitement of starting a new adventure, but what do you do when the adventure shifts and you have to rework the idea? Carrie describes her struggles with realizing aspects of a project are no longer working, detailing the steps she took, resources she consulted, and gives practical tips that are relatively easy (and mostly free).
Podcasts Episodes
What is content entry?
Alana Harmond, Content Strategist at Infomedia, discusses content entry for websites. The Infomedia team talks about content every day, both internally…
How to Run an Instagram Giveaway: The Good, the Bad and the Annoying
This week on The Localist, Carrie is diving into her experience hosting Instagram giveaways. Carrie details the handful of giveaways she’s done with her new Instagram account, @ThinkLocalist, including the reasons why she chose to do giveaways, the pros and cons of giveaways, and the factors to consider before doing your own giveaway. Carrie breaks down details that might get overlooked and gives a few resources to make the process smoother. She wraps up with the good and bad of giveaways, what she would do differently, and a few key takeaways.
How can my website help with remote working?
In this episode, our host Carrie Rollwagen shares tips on maximizing productivity while working remotely. The Infomedia team has been working…
Stress and Small Business: Free Pandemic Resources from Alabama Apart Together
This week, The Localist is diving into the mental health aspects of living through a pandemic as a business owner with Vivian Smith Carter, LMFT. Vivian works with Alabama Apart Together, a completely free resource that provides community pandemic support. Vivian gives tips on how to cope with stress, and discusses the importance of connection and how we can reach out to people even in different stages of life. They wrap up with what to expect when you call Alabama Apart Together and the broad range of resources they provide.
Why doesn’t Facebook pull the correct image from my website?
In this episode, Michael and Carrie talk about how to ensure Facebook pulls the correct image from your website into your…
Be a Better Customer: How to Treat the Essential Workers Who Serve Us in the Pandemic
Courtenay Rollwagen is back on The Localist this week to talk about supporting essential workers during the pandemic. Courtenay and Carrie give great tips on how to be a better customer, including best practices for ordering food, what to pay attention to while out and about, and what to do when you see a customer behaving poorly. The customer is not always right during a pandemic, and Courtenay and Carrie point out reasons why some things may have changed at your favorite local spot. They wrap up with a few golden rules: tip well, have a sense of humor, and be kind!
What is a CMS?
Michael Stuckey, Education & Development Specialist at Infomedia, shares information about content management systems (CMS). If you’re familiar with WordPress, Squarespace,…
Why Small Shops Are Good for Our Neighborhoods with Curtis Bridges
This week on The Localist, Curtis Bridges, principal planner for the city of Charlotte, NC, and president of the Belmont Community Association, joins Carrie to dive into city planning. Curt and Carrie start off with how small businesses contribute to building communities and invigorating neighborhoods. Curt breaks down the difference between HOAs, neighborhood associations, and everything in between, and how to find (or create) an association for your neighborhood.
Who manages my DNS?
Infomedia’s Director of Account Development, Pam Sanderson, returns to talk more about DNS. She gives tips for how to find out…